Peterborough workers face tough time after fashion retailer Peacocks falls into administration

Clothing retailer Peacocks, which has at least seven outlets across the area, has fallen into administration along with fashion chain Jaeger.

Both are owned by Edinburgh Woollen Mill, which has warned that 4,700 jobs and 500 shops are at risk, and which has been searching for a buyer for both brands.

Uncertainty for Edinburgh Woollen Mill staff in Peterborough as retailer nears collapse

Peacocks has outlets in Bridge Street in Peterborough city centre, and at the Bretton Centre, Bretton, as well as Dobbies Garden Centre in Hampton.

It also has outlets in Spalding, Huntingdon, Wisbech and St Ives.

Tony Wright, joint administrator of the business from FRP Advisory, said talks with potential buyers were still going on.

He said: “Jaeger and Peacocks are attractive brands that have suffered the well-known challenges that many retailers face at present,” he said.

“We are in advanced discussions with a number of parties and working hard to secure a future for both businesses.”

He said that no job losses or store closures had been announced.