A season ticket for the 2021-22 season will cost an adult £529 compared to the £439 or £459 current season ticket holders will pay.
Pricing was a tricky balancing act caused by the higher cost of operating in the Championship and affordability for loyal fans, according to Dr Neale.
Dr Neale said today (May 8): “When determining season ticket prices we try and strike a balance between the reality of substantially higher costs of operating in the Championship and affordability for our loyal supporter base.
“Season tickets are available until May 31 at a heavily discounted rate for those fans that selected option #1 and #2 when dealing with refunds for prior seasons. Further, for new fans and those that selected refund option #3, season tickets were also available at a discount until our promotion was certain even though it became statistically very likely that we would return to the Championship.
“The club is trying to ensure family affordability by offering free tickets to under 12s and tickets in the range of £99 to £129 for under 18s. We are pleased to announce that we will continue to build the future fan base through initiatives such as ;Fans 4 The Future’ which will see us visit hundreds of schools when it’s safe to do so. We are all excited by what the future holds. UTP!”