Retailer Poundland announces opening date for new 'superstore' in Peterborough

Discount retailer Poundland has named the opening date for its new ‘superstore’ in Peterborough.

The 18,000 square feet store, which will occupy two units at the Brotherhood Shopping Park, in Lincoln Road, Walton, is to throw open its doors to customers on December 10.

The new store will replace its former unit on the retail park.

A spokesman said: "It’s going to be a special store with more of what customers need and at the amazing value we’re famous for.”

Poundland currently operates stores at the Hereward Cross Shopping Park in Peterborough and at the Bretton Centre.

The retailer has just announced a Christmas recruitment campaign for 1,200 seasonal staff.

The temporary shop floor roles will end on Christmas Eve, although the retailer says some colleagues may be taken on permanently where possible.

Simon Wells, Poundland’s people director, said: “The extra recruits will help us make sure that our stores are great places to work and shop at the busiest time of year.”

He said that in addition to Christmas Day, Poundland stores will be closed on Boxing Day and New Year’s Day to give staff ‘a well-deserved break’.

Mr Wells said that as a thank you to its 18,000 staff, each person would receive a £25 voucher to spend in store between December and January and staff discount will double from 10 per cent to 20 per cent during this month.

He added: “We really appreciate how hard colleagues work during the year.”