If life’s a beach, then Peterborough’s newest online holiday operator could be for you

An online travel agency employing 15 staff has launched in Peterborough as the holiday sector steadies itself for a bounce back after lockdown.

Tuesday, 2nd March 2021, 5:00 am
Former Thomas Cook IT programme manager Steve Bentzen is chief executive and former Thomas Cook IT project manager Jemma Sharman is chief information officer.

Sunny Heart Travel has gone live to take bookings for holiday makers keen to get away as soon Covid restrictions are eased.

The business has been set up a group of former Thomas Cook staff, and offers traditional and dynamic packages, cruises, tours and ancillaries.

It can provide getaways in budget hostels to high-end hotels and has 32 cruise lines and two million hotels among its offering.

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The logo for Sunny Heart Travel.

The holiday industry has taken a battering during Covid with restrictions leaving people unable to travel.

Chief executive Steve Bentzen said: “The industry feels much more optimistic after the Prime Minister’s roadmap announcement.”

Although under the Government’s roadmap, foreign holidays will not be allowed until May 17 at the earliest, it does provide the industry with a target day for a revival.

Plans to launch Sunny Heart Travel were first unveiled last September when the business had just five staff.

Those plans were put on hold when the second national lockdown was enforced.

The company’s name refers to the famous heart logo used by former holiday giant Thomas Cook, which employed about 1,000 people at its head office in Lynch Wood before it collapsed in 2019.