Live online launch event success for Whittlesey’s new affordable homes development

More than 250 potential new homeowners logged on to a socially-distanced, virtual launch of a new affordable housing development near Peterborough.
The live launch event for the new Kingfisher View housing development in Whittlesey has been hailed a success by Longhurst Group. EMN-200915-153303001The live launch event for the new Kingfisher View housing development in Whittlesey has been hailed a success by Longhurst Group. EMN-200915-153303001
The live launch event for the new Kingfisher View housing development in Whittlesey has been hailed a success by Longhurst Group. EMN-200915-153303001

Housing association Longurst Group has been building the Kingfisher View development in Whittlesey, which will be made up of two and three bedroom homes, available for shared ownership and rent to buy.

Due to ongoing Coronavirus restrictions, the business held the virtual launch on Facebook Live to give interested people more information.

Hide Ad
Hide Ad

More than 250 people viewed the live event, which was held on Wednesday, September 9, with a peak of 38 viewers at any one time.

Demi Stafford-Graham, New Homes Officer, was part of the team who presented the live broadcast.

She said: “We believe it offers some wonderful opportunities to help people get onto the property ladder.

“The development is located next to the Kings Dyke Nature Reserve and has some lovely homes being built.

Hide Ad
Hide Ad

“We’ve previously had a lot of interest, especially in shared ownership properties, in this area and we wanted to make sure people had plenty of opportunity to find out about the properties we’ve got on offer at Kingfisher View.

“I’m delighted that so many people were able to join our live broadcast, during which we released our price list, talked viewers through the different house types and answered dozens of questions.

“We’ve since received a number of positive enquiries about the properties and I’m sure they’ll soon be snapped up.”

The video has since been viewed more than 600 times on the group’s Find a Home Facebook page.

Hide Ad
Hide Ad

Connar O’Keeffe, Marketing and Campaigns Manager, said: “This was something we tested out during the nationwide lockdown earlier in the year and it proved so popular that we wanted to do it again with Kingfisher View in Whittlesey and we will do it again for other developments across our regions.”

He said they have had a number of new enquiries regarding homes at Kingfisher View already, proving these type of live online events are useful for future homeowners.

“We’re running a competition as a way of saying thank you to everyone who joined in and took time out of their day. All the details of this competition – in which you can win a hamper – are within the video which you can still view on our Longhurst Group Find a Home Facebook page.”