Lifestyle retailer Miniso reveals it will open tomorrow at Peterborough's Queensgate Shopping Centre

The store will open at noon and the first 200 customers who spend a minimum of £5 at the new shop will receive a special goody bag valued at £25.

Store managers say that other exciting activities to celebrate the opening will include a live drummer performance and PenPen mascot meet and greet.

The Chinese retailer is located in an 893 square feet unit in the Lower Mall of the Queensgate.

The store will showcase Miniso’s mix of Vinyl Plush, blind boxes, adorable plushies, beauty essentials, high-quality toys, stationery, and tasty treats, all thoughtfully designed to combine style, quality, and affordability.

There will also be merchandise from globally loved brands including Disney, Hello Kitty & Friends, Pokémon, and more including the upcoming launch of the Zootropolis 2 collection, which is tipped to be a Christmas best-seller.

Saad Usman, chief operating officer at Minison UK, said: “Opening at Queensgate allows us to connect with the Peterborough community in a really exciting way.

"We’re bringing a vibrant, playful shopping experience where customers of all ages can discover fun, creativity, and everyday inspiration in one place.

"We can’t wait to welcome you”

Catherine Lambert, centre director at Queensgate Shopping Centre, said: “We’re absolutely thrilled to welcome Miniso to Queensgate.

"It’s a brand that perfectly complements our growing retail mix and brings something truly unique and joyful to the centre.

"The store’s playful design and irresistible range will no doubt capture the hearts of shoppers of all ages, just in time for the festive season.”

The opening of Miniso comes just days after vinyl record retailer HMV opened on the ground floor of the Queensgate and just ahead of the eagerly-awaited opening of Frasers, which could happen within the first two weeks of December.