Thousands of pounds are on offer to Peterborough residents who recycle the most.
The incentivisation scheme run by Peterborough City Council and Amey, the council’s street cleaning partner, will see a share of £6,000 handed out every four months to residents in wards who demonstrate their green credentials.
The grants worth £3,000, £2,000 and £1,000 can then be used by the residents for charity or community groups in their wards.
The pilot ‘Love Peterborough: Love your Community Recycling Reward’ scheme is only applicable in seven wards covering 35,000 households - Eye, Thorney, Stanground, Hampton, East, Walton, Paston and North Bretton,
However, the scheme will be rolled out to more areas in the city in six months’ time.
The £165,000 to fund the scheme is coming from the the Department of Community and Local Government’s Rewards and Recycling Fund following a successful application.
Residents in the pilot area have already received a leaflet, letter and activation code detailing how they can get involved and begin earning green points.
Green points can be gained by taking part in recycling ‘modules’ ranging from presenting recycling bins to buying from the Waste Electrical and Electronic Equipment (WEEE) Re-Use facility.
Points are accumulated by each area, and the area with the largest amount of green points at the end of every four months gets the biggest share of £6,000 to award to a charity group or project in their area, which residents vote for.
Areas in second and third place will also receive money to donate to, while top recycling individuals across the areas will receive a £50 voucher.
Residents will be able to log their activity via the specially designed website or on an off-line record sheet if they have no access to the internet.
They can register online or call 01733 425353 to receive the offline information and begin recording their recycling activity.
Councillor Gavin Elsey, cabinet member for digital, waste and street scene at the council, said; “We currently recycle 47 per cent of rubbish in Peterborough which we aim to raise to 65 per cent by 2020.
“We hope the scheme will help to increase recycling in the city, encourage communities to work together to improve the rates in their areas, and support their local community groups and charities.”
Community groups or charities based within the seven areas can apply or be nominated as a beneficiary of the scheme by submitting a proposal detailing what they would do with the prize money.
Community groups can request a form by emailing email@example.com or ringing 01733 425353.
The scheme will run for two years and the areas chosen have below-average recycling rates, or engagement on this issue is a work in progress.