Grand opening for Peterborough Literacy Campaign

Peterborough United striker Kyle Vassell at Leighton Primary School. Photo supplied
Peterborough United striker Kyle Vassell at Leighton Primary School. Photo supplied
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A new scheme to boost literacy levels in Peterborough, and improve the life chances and employability of residents in the city has begun.

To kick off the launch of the Peterborough Literacy Campaign last Thursday (20 November), 700 books were donated across four schools and three children’s centres in the city.

In addition, 440 children were included in story-telling sessions during an exciting day where professionals from Peterborough United and Peterborough Phantoms, as well as the Mayor Councillor David Over and campaign ambassador Lord Mawhinney, all joined together to raise awareness of the importance of literacy.

Stagecoach dedicated one of their buses to the campaign for the day which was filled with books to be delivered to schools and children’s centres.

The local storytellers, sports stars and campaign ambassadors helped deliver the fun storytelling sessions and free books to children and families across the city.

Children then piled on the bus to pick up their free book donated by Walker Books and Nosy Crow.

Peterborough is the third place to be chosen as a ‘literacy hub’ by the National Literacy Trust, after Middlesbrough and Bradford.

Local film star and TV personality Warwick Davis said: “Learning about the world through reading for enjoyment from a young age and being able to express myself through writing and speaking has been essential for finding a career I love.”

A ‘Love Peterborough’ poetry competition is also underway. It will be judged by Warwick and the winning poems will be displayed in selected Stagecoach buses.

Email with up to 500 words on what you love about Peterborough before 9 January, 2015.

Get involved:

Any organisations interested in getting involved with the hub or campaign, are asked to email the National Literacy Trust’s Peterborough Hub Manager, Sally Atkinson, at or visit Peterborough Literacy Campaign.