The operator has been named for an 11 screen digital cinema planned as part of a £30 million revamp of Peterborough’s Queensgate shopping centre.
National cinema operator Odeon has been signed up by the centre’s owners to manage the cinema that will anchor the redevelopment of Queensgate.
Odeon will create a spectacular new cinema for the city centre.Guy Thomas, head of retail asset management
It will be a return to Peterborough for Odeon whose former cinema is now the home of the Broadway theatre.
Ken Taylor, property director at Odeon, said: “Opening a cinema in Peterborough city centre has been an objective for some time. The challenge, however, has been finding the right location.
“Lendlease and Invesco’s plans for Queensgate provide us with everything we need and more. We will deliver the best cinema experience in the region in Queensgate, and are confident it will be complemented by a great mix of new restaurants that join the already very well-established Queensgate offer.
“This is a very exciting time for Odeon and we are delighted to have found the ideal location in Peterborough city centre.”
Guy Thomas, head of retail asset management at Lendlease, said: “This is a great milestone for both Queensgate and Peterborough city centre as a whole.
He added: “Odeon will create a spectacular new cinema for the city centre, helping to drive the evening economy and further enhancing Peterborough’s appeal as a great city to live, visit and work.”
The 11-screen cinema will form part of the restaurant and leisure hub being created as a key element of the extension of Queensgate.
The 77,000 sq ft extension will be carried out jointly with John Lewis, which is releasing its under-used storage space to create a refurbished offering.
In addition, Next has given its support to the plans and will move into one of the new stores, and talks are advanced with a number of leading restaurants.
The plans to extend Queensgate received a positive reaction from the public.
About 400 people visited the public exhibition held in Queensgate in May, with more than 300 questionnaires submitted.
About 98 per cent of visitors gave their support to the plans and the survey results highlighted a strong desire for a cinema and new restaurants in Queensgate.
Mr Thomas said: “The response to the extension from local residents, visitors to the city and business has been very positive, and is matched by very strong demand from some of the best-known and most exciting leisure, restaurant and retail brands in the UK.
Since Invesco Real Estate bought Queensgate and Lend Lease took over the management of the centre 15 months ago, 13 retail brands totalling almost 30,000 sq ft of space have taken space in the centre.
In addition, the refurbishment of Westgate Arcade has been completed plus improvements to the Queensgate car parks.