New sponsor backs East of England Arena and Events Centre
Peterborough’s arena and events centre has secured vital backing from a city based company.
Event production services provider Pearce Hire, of Reynolds Industrial Park, in Stevern Way, has been named as a new sponsor for the East of England Arena and Events Centre.
The announcement comes a week after its was revealed the centre had enjoyed a record breaking year as bookings rose by 30 per cent.
Shaun Pearce, managing director of Pearce Hire, said: “The venue has transformed itself over the past two years, and we are proud to have played a major part of that process. Becoming a sponsor for the venue means we are continuing and deepening our commitment.”
Jason Lunn, venue director, said: “To have Pearce Hire as a sponsor is great news for us and for our customers too.”
“Pearce Hire has enjoyed a ‘preferred supplier’ status at the EEAEC for many years, this latest deal demonstrates their continued commitment to the venue and the wide variety of events it hosts.”