Peterborough United stadium sponsor moves home - to the football ground

The Abax team at their new home - the Peterborough United stadium.
The Abax team at their new home - the Peterborough United stadium.

The sponsor of Peterborough United Football Club’s ground has moved its head office - inside the stadium.

Vehicle technology specialist ABAX has relocated its UK head office to the new business centre inside the ABAX Stadium in London Road.

Moving to the ABAX Stadium has been a long term plan ever since we first started our partnership with Peterborough United in 2014.

Chris Miller, chief executive

The firm, which employs 40 people, has moved to the Allia Future Business Centre from the company’s previous office in Warmington.

The company says the move provides space for future expansion as the firm focuses on extending its activity across the UK, particularly in London, Manchester and Birmingham.

Chris Miller, ABAX UK chief executive, said: “Moving to the ABAX Stadium has been a long term plan ever since we first started our partnership with Peterborough United in 2014.

“ABAX continues to grow in the UK and we are make new partnerships with companies all around the country.

“The extra space and superb facilities of the Future Business Centre will allow us to spread our wings even further.

“Members of the ABAX team are always supporting Posh when they play at the ABAX Stadium, and now we will be able to be there all through the working week as well.”

The centre, which opened in summer 2015, is run by charity Allia.

Caroline Hyde, Allia’s director of workspace and enterprise support, said “We are delighted to welcome ABAX to the Future Business Centre Peterborough.

“Their passion for innovation and entrepreneurship fits very well with what the Centre is trying to promote and they bring strong environmental credentials through their vehicle tracking and fleet management technology.

“We look forward to supporting their continued growth as well as working with the company to inspire and develop future social and environmental impact entrepreneurs in Peterborough.”

ABAX’s Allia neighbours include Opportunity Peterborough and Lark Energy, and the centre is keen to encourage and support businesses with an environmental or social mission to start up and grow.

Alex Harris, commercial manager for Peterborough United FC, said: “ABAX is a valued, key partner for Peterborough United and we are naturally delighted to see the company relocate its office to the ABAX Stadium.

“With this new proximity between ABAX and Peterborough United, we look forward to developing our partnership with ABAX over the remainder of this exciting season and the years to come.”