Peterborough-based TV shopping channel names new finance chief

Bill Adams, new chief finance officer at Ideal Shopping Direct, in Peterborough.

Bill Adams, new chief finance officer at Ideal Shopping Direct, in Peterborough.

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A Peterborough-based TV shopping channel has appointed a new finance chief.

Ideal Shopping Direct, of Newark Road, has named Bill Adams as its chief finance officer.

Bill’s appointment reflects the ambitions of both our principal investors Blackstone and our senior management team.

Mike Hancox, chief executive

Mr Adams, who was formerly chief finance officer of Homebase and Argos, replaces Ian Jebson who has retired.

He said: “I am delighted to be joining the team. The business is well positioned in a growing market and it is an exciting time to join.”

Mike Hancox, chief executive of Ideal Shopping Direct, one of the UK’s leading multi-channel home shopping retailers, selling via TV channels and the internet. said: “Ian has been an invaluable member of our team, his contribution has been significant and frankly his boots are difficult ones to fill.

“I am therefore delighted to announce that we have attracted a very high calibre replacement in Bill. He has an excellent track record and his appointment reflects the ambitions of both our principal investors Blackstone and our senior management team.”

In addition, Samantha Holden has also been appointed to the role of Change Director for the USA Business Operations.

Mike Hancox said: “Samantha will be an asset to the business as we look to grow in the USA and invest significantly in the second half of 2016.

She was recently Client Director for Communisis, one of Europe’s leading providers of customer communications for major brands.

Samantha is an expert in change management and a tenacious, commercial operator who will bring highly relevant skills to or business.”

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