Time for those marketing Peterborough to raise their game
IS Peterborough a good place to do business or what?
IS Peterborough a good place to do business or what? And if it is, shall we bother telling anyone else outside of the city?
Where is the marketing agency that should be in full swing telling the world about Peterborough and its natural assets, from transport links to creativity, that make this an excellent location to be for wealth-producing, job-creating companies?
For it seems barely a week goes by without a Peterborough chief executive announcing his firm is bucking the trend of doom and gloom that besets the nation.
This week (see page 1) it is the turn of Stephen Fitzpatrick, the chief executive of Werrington-based engineering firm Peter Brotherhood, who has revealed that his firm has just secured a new order to build the two biggest steam turbines in the company's impressive 100-year history.
We're told this deal is a multi-million pound contract.
Peter Brotherhood is contracturally under orders to stay mum on the exact figure – but I wouldn't be too surprised to find that it comes in somewhere around the 5 million mark, give or take a million or
two.
The firm's marketing spokesman says its order book is growing and on the back of that, staff recruitment is also up.
At any time, it is fantastically good news story for Peterborough.
But this one comes immediately after a national survey found that manufacturing output across the country has slowed for the second month running.
If the UK PLC keeps this up much longer we'll be in recession.
But it looks as if Peterborough is extremely well placed to weather the storm.
Surely it's time Peterborough City Council, Opportunity Peterborough and the Greater Peterborough Partnership created Peterborough Promotions – an agency dedicated to spreading the word about the city and its surroundings.
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Weather for Peterborough
Saturday 20 March 2010
Today
Light rain
Temperature: 5 C - 13 C
Wind Speed: 18 Knots
Wind direction: South
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Temperature: 4 C - 12 C
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