IT’S being billed as the credible alternative to the sandwich van - the new Snacks Away business venture.
Business partners chief executive officer Neil Aylin and chief technical officer Dean Lynn are bringing sandwich delivery into the 21st century and the digital age.
And the instantly recognisable brand new liveried, three-wheeled Snacks Away vans, fitted with satellite navigation and tracking systems, are sure to leave an impression as they make their deliveries throughout Peterborough.
The business boasts a number of USPs to set it apart from its rivals, the key ones being that the sandwiches, wraps and baguettes are all made fresh on the day and it provides a gluten-free sandwich and cookies selection, a growing market, according to Neil. Customers simply order their food from their desktop computer and pay for it online.
Neil said: “As well as gluten-free foods, we also provide lactose-free, GM-free, vegetarian and soon an option for those with cultural food requirements will be on the menu. Wherever possible we will use local produce and suppliers. We will also be running an incentive scheme where loyal customers who are already accruing points with their purchases will be able to exchange them for a number of different activities such as paint ball, bowling, go karting or a spa session maybe.”
When the business is fully up to speed, it will employ at least 13 staff including IT personnel, pickers and delivery drivers. In the future, Neil and Dean are aiming to expand into other cities.
Commenting on a promising start to the business, Neil said: “Since we started on July 19, more than 200 companies have registered with our service and it’s growing daily. The feedback we have been having has been extremely encouraging with both the quality of service but, most importantly, the quality of the food.”
Peterborough-based, Neil had spent 18 months working as a surveyor for Axiom Housing Association and previously six years with Princebuild as a contracts manager. However, he wanted a new challenge and was looking for a change in direction.
He said: “In previous jobs, I had observed sandwich vans, in particular the apparent poor standard of hygiene and general food quality was disappointing, so I thought I could do better.
“When I met Dean, who ran an affiliate marketing company in Market Deeping, we developed the idea together because we both wanted something suitable to give us more immediate income and Snacks Away was born after a conversation one evening using skype.”
Dean said: “It is our challenge to deliver more than 2,000 meals a day which will include a soon to be launched service which has so far remained untapped.”