Peterborough-based Thomas Cook buoyant as holiday makers jet off for the sun

Thomas Cook Group's Peterborough base in Bretton.
Thomas Cook Group's Peterborough base in Bretton.
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Holiday makers have been flocking to book their getaways with Peterborough-based travel giant Thomas Cook, according to new figures.

The holiday group, which employs 1,300 people at its offices in Bretton, says that its winter 2014/15 season is now nearly sold out.

Dr. Peter Fankhauser ENGEMN00120121130150524

Dr. Peter Fankhauser ENGEMN00120121130150524

And more than 50 per cent of its summer 2015 breaks are also sold.

The details were announced by Thomas Cook in its last trading update before it releases its detailed results in May for the six months to the end of this month.

Peter Fankhauser, chief executive of Thomas Cook, who took over from Harriet Green in a shock move last November, said: “Our bookings for the full year are developing well.

“The tough trading conditions we reported previously in some markets are showing early signs of improvement, and our New Product and Winter Sun initiatives are leading to growth.

Our bookings for the full year are developing well.

Peter Fankhauser, chief executive

“I am confident that, by continuing to rigorously implement our strategy, we will further improve business performance.”

The trading update also states that the UK business is trading ahead of last year, with a significant and robust growth in bookings for its Winter Sun holidays.

Bookings on thomascook.com are up by 10 per cent compared to the previous year, which says the group, reflects continued progress in its digital initiatives.

Mobile and tablet bookings are up 63 per cent with these bookings making up 33 per cent of the total, up from about 20 per cent last year, with bookings made on desktop computers making up the remainder.

The trading update adds: “Although conditions remain tough in many of our markets trading in Continental Europe and Northern Europe is improving while the UK business continues to perform well.

“We are confident that our strategy of profitable growth through our new product and digital initiatives, supported by cost efficiencies, will lead to further improvements.”